Evaluation Q5;

Q5: How did you attract/address your audience?

A way i have addressed the younger side of my audience is through the cost the magazine itself. i made the magazine fairly cheat as most student don't tend to have a steady income and by lowering the cost (£2.00) the magazine will make it more affordable for them. 

Front cover;

In my front cover i addressed my audience throught the overall style of the front cover. i wanted to keep up with this edgy look for my cover to appeal to the younger side of my audience. i also used the contrast of the desaurated colour of the image and the boldness of the font colours to stand out and catch the eye of the viewer. i chose to have a very bright colour for part of the cover to appeal to the younger majority of my audience. i wanted the cover to stand out more for them as they will most likely be the dominant consumers of my magazine. i also made the models used in my magazine young to relate more to them. however i did consider the older majority of my audience as i made the layout and colour scheme very reminiscent of 1970s/80s style music magazines. the fonts, shapes and colours on my cover are very age neutral. when making the cover i looked at a range of different fonts and colours before i decided which ones would work the best corresponding to my target audience.

Contents Page;

For my contents page i distributed the features on the page so that they would appeal to all of my audience. i added a feature about 'The Velvet Underground' to appeal more to the older audience. i also added segments about musical theatre for the  older audience. for the younger audience i added features about much newer bands (craft spells, Restless natives) to appeal more to them. for my contents page i also kept the same bright, bold colour scheme to appeal to my audience. i also made the layout of my contents page quite busy as from looking at magazine like 'Keerang' which also appeal to the same audience as mine also have quite busy contents pages. the distorted image on the page can also appeal to the majority of my audience as it is common in most indie rock magazine (appealing to younger audience) and also influenced by the technicolor, hazy look of image used in magazines in the 70s (appealing to older percentage). 

Double page Spread:

On my double page spread i have again continued with my colour scheme (appeals to my audience). for my DPS article i cater more to the younger majority of my Audience by interviewing a younger band appealing more so to them. for the article itself i slightly backed away from making the article read to long as most young people don't prefer to read for too long. i also chose to layout the article quite precise and neat as they seem to prefer a nice, neat straight forward page to read. were they can simply read the page and flick the page. at the bottom of the page i added links to social media sites which adheres more toward the younger generation who gene really use social media a lot more. the inspiration for my double page spread did however come from looking at different DPS's from vintage magazines. from these magazine i used a similar layout. the half black, half white pages, the washed out coloration of the pages and images. i did this to relate to the older readers.